Promotional products and textile decoration glossary
What is a vector graphic, what is a proof used for, and how do printing and embroidery differ? Our glossary explains key terms relating to promotional products, logo files and textile decoration.
Artwork and approval
Vector graphics
Vector graphics describe shapes and lines mathematically. They can be enlarged without typical pixel steps and are often suitable artwork for logos.
Bitmap, TIFF and image resolution
Raster images consist of individual pixels. Suitability for printing depends, among other things, on resolution and the required output size. TIFF is a raster image format.
EPS and PDF
These formats can contain vectors and raster images. The file extension alone therefore does not establish whether artwork is suitable for printing.
Proof, layout drawing and printed sample
A proof or layout drawing shows the planned design and position of the motif. A printed sample is a physical test print. Before approval, check spelling, size, position and colour specifications in particular. An on-screen view does not replace a binding colour agreement.
Decoration methods
Screen printing
Ink is transferred through a prepared screen onto the material. Suitability depends on the textile, motif and order quantity.
Digital printing
Artwork is sent digitally to the printing system. The appropriate process and file requirements depend on the material and desired result.
Embroidery
The motif is stitched onto the textile with thread. Motif size, details and stitch count affect production and the work involved. Fine lines and small lettering may need adjustment.
Flock and transfer printing
Flock creates a velvety surface. Transfer processes apply a prepared motif to the textile. Suitability and care depend on the material and process used.
Laser engraving
A laser alters or removes surface material. The result depends largely on the material and its coating.
Pad printing
An elastic pad transfers the motif from a printing plate onto the product. This method is also used on curved surfaces.
Blind embossing and hot stamping
Blind embossing creates a raised or recessed motif without ink. Hot stamping transfers a motif using heat and pressure, often with stamping foil.
Offset printing and letterpress
Offset printing transfers the image indirectly onto the substrate. Letterpress is a relief-printing process in which the printing areas of the plate are raised.
Colours and other terms
CMYK, Pantone and HKS
CMYK refers to the four process colours cyan, magenta, yellow and black. Pantone and HKS are colour systems for precise colour matching. The substrate and process affect the appearance.
RAL colours
RAL colour designations are used to match defined shades. RAL colour systems and RAL quality marks are different things.
Underbase
On dark substrates, a light-coloured layer beneath the motif may be necessary to make the intended colours stand out better.
On-pack promotion
An on-pack item is a bonus offered together with a main product.
Request a company logo on workwear
Send the product, quantity, desired position and size, and your existing logo file to info@label4man.de. We will discuss decoration options with you. Learn more about label4man and textile decoration.